The HubWerk01 is a digital hub located in the heart of Bruchsal, catering to both start-ups and established companies. It offers the perfect space for creative work in small teams, from traditional offices to garages for hands-on projects and co-working spaces to creative zones. Their goal is to connect the regional economy by promoting the sharing of expertise, knowledge, and experiences to create new opportunities for collaboration.
Interactive
360 Tour
I created an interactive 360 degree tour to showcase the diverse spaces available for events, offices, and production at HubWerk01. The tour, which can be found on Google Maps, highlights the unique layout and multiple levels of the digital hub, including the half-height levels, which presented additional challenges during the creation process.
I also hid myself in multiple spots in the tour as an easter egg, to add an element of fun and surprise for viewers.
Gemüsehof Schuch is a multi-generational, family-run vegetable farm located in the Palatine region of Germany. They specialize in growing and selling fresh, high-quality vegetables, not only to large supermarket chains, but also to restaurants and individual customers. The farm places a strong emphasis on sustainable and resource-saving growing methods, ensuring that their produce is not only delicious, but also ethically and environmentally responsible.
A modern
logo
To reflect the personal and sustainable nature of the farm, we chose to design a logo with a hand-drawn style, incorporating recycling paper textures in the background. This gives the logo a unique, rustic and environmentally friendly feel that represents the farm’s values and mission.
Farm market meets
online shop
I was hired to develop a new online shop for Gemüsehof Schuch, which would enable them to sell their fresh produce directly to individuals. The online shop allows customers to place orders online and pick up their purchases directly at the farm, saving valuable time for the employees who no longer have to maintain a dedicated store on the farm. This new online shop is a great addition to their business model and it allows them to reach more customers and expand their business.
WooCommerce
I utilized WordPress and WooCommerce to create a robust solution for both the online shop and content management for Gemüsehof Schuch.
Deposit System
To reduce waste and save on packaging, we integrated a deposit system for small crates that customers can use to transport their purchases. When customers place their next order, they can return the crates and receive their deposit back.
Custom Mails
I implemented customized emails that provide customers with all the necessary information, including pickup times and location.
PayPal Connection
To make the payment process more convenient for customers and reduce the need for handling cash on-site, I integrated PayPal as a payment platform.
To promote the shop and give customers a glimpse into the daily life of the farm, we set up Instagram and Facebook channels. These channels allow the farm to share pictures and videos of their products, their farm, and the process of growing vegetables. This also creates a more personal connection with the customers and helps to increase their brand awareness.
A flyer is a great resource for households in the region to learn about the farm’s online shop and how to easily place an order for fresh, locally sourced produce.
One of the most interesting aspect of this flyer is that it’s printed on 100% recycled paper, showcasing the farm’s commitment to sustainability and environmental responsibility. The farm is not only focused on providing high-quality vegetables but also on doing it in an ethical and sustainable way.
