Author: Pfahli

kill_house

Written by Pfahli on . Posted in Portfolio, Videography. Leave a Comment

kill_house

Pilot Episode

About

ki

ll_house

Perched on the banks of the Rhine, the old villa holds a dark past. Many years ago, a man named Maximilian killed his entire family and then himself. But even in death, his thoughts and emotions linger in this house. Before he died, he created a powerful computer and programmed his schizophrenia into it. The computer could not be turned off, and it still monitors the villa, known as the kill_house, to this day. Come and discover the secrets and haunting that reside in the old villa on the Rhine…

Pilot

Episode

This production was a group project that I participated in as part of my studies at Hochschule RheinMain. The story of kill_house is inspired by a story by Christof Dambeck, who was also the leader of the production team. My responsibilities included operating the main camera and assisting with the editing process. I was also in charge of creating all the VFX effects, including the intro and outro animations.

Making

Of

  • 02killhouse

  • IMG_1844

  • IMG_1238

  • IMG_1406

  • IMG_1243

  • IMG_1668

  • IMG_1270

  • IMG_1823

  • IMG_1981

  • IMG_1309

  • IMG_1913

  • IMG_1842

  • IMG_1381

  • IMG_1853

  • IMG_1370

  • IMG_1915

  • IMG_1449

  • IMG_1312

  • IMG_1238

Continue reading

Strokes explained in under 3 Minutes

Written by Pfahli on . Posted in Portfolio, Videography. Leave a Comment

Strokes explained in under 3 Minutes

Explainer Video

About

the Project

After someone in my family experienced a stroke, I set a goal for myself to create an animated explainer video about strokes that is shorter than 3 minutes. The video will cover what a stroke is, how to recognize the signs of a stroke, and what steps can be taken to prevent one from happening.

Animated

Video

After thoroughly researching the topic, I distilled all the information down to the essentials and simplified it to make it easily understandable. Using this information, I wrote a script for a voice-over artist and a storybook. The illustrations were created using Adobe Illustrator, then animated and combined with the voice-over in Adobe After Effects.

Continue reading

On Hold – Pilot Teaser

Written by Pfahli on . Posted in Portfolio, Videography. Leave a Comment

On Hold

Pilot Teaser

About

On Hold

As part of my Erasmus semester in Zagreb, Croatia, I was assigned to come up with a web series idea and film a concept in less than one week. I came up with “On Hold,” which is about a young man who’s dealing with depression and discovers he can pause time. The show follows how this new ability affects his life and changes him for the better.

Pilot

Teaser

In order to bring the first episode of “On Hold” to life, I came up with a storyboard. With the help of a few friends who agreed to act, we were able to shoot the raw footage in one night. The main challenge was the limited equipment we had, so we decided to go for a dark aesthetic to reduce the amount of lighting needed. After filming, I used DaVinci Resolve to edit the teaser. Since we didn’t have a proper microphone, I decided to use music to convey the emotions of the protagonist.

Continue reading

Hubwerk01 360 Grad Tour

Written by Pfahli on . Posted in Allgemein. Leave a Comment

HubWerk01

360 Tour

About

HubWerk01

The HubWerk01 is a digital hub located in the heart of Bruchsal, catering to both start-ups and established companies. It offers the perfect space for creative work in small teams, from traditional offices to garages for hands-on projects and co-working spaces to creative zones. Their goal is to connect the regional economy by promoting the sharing of expertise, knowledge, and experiences to create new opportunities for collaboration.

Interactive

360 Tour

I created an interactive 360 degree tour to showcase the diverse spaces available for events, offices, and production at HubWerk01. The tour, which can be found on Google Maps, highlights the unique layout and multiple levels of the digital hub, including the half-height levels, which presented additional challenges during the creation process.

I also hid myself in multiple spots in the tour as an easter egg, to add an element of fun and surprise for viewers.

Continue reading

Schlossfestival

Written by Pfahli on . Posted in Photography, Portfolio, Videography. Leave a Comment

Schloss­festival

Photography

About the

Schloss­Festival

Im Rahmen des 300-jährigen Jubiläums des Bruchsaler Schlosses veranstaltete die Stadt ein Festival mit einer Vielzahl von Künstlern aus den Bereichen Klassik, Jazz, Rock und Techno. Im Laufe von 12 Tagen betreute ich das Festival als Hauptfotograf und lieferte Fotos und Videomaterial von der Veranstaltung an die wichtigsten Nachrichtenagenturen und zur Verwendung in Pressemitteilungen der Stadt und der Künstler.

  • IMG_8532

  • IMG_1648

  • IMG_1628

  • IMG_1735

  • 012A6389

  • IMG_1618

  • 012A6549

  • IMG_1414

  • IMG_0929

  • IMG_1133

  • IMG_1119

  • 012A5424

  • IMG_8774

  • IMG_7555

  • 012A9378

Capturing

the Action

With two separate stages, a backstage area, and a VIP lounge, it was crucial to be in the right place at the right time. As the main photographer, I had the opportunity to take photographs of some of the most prominent acts of the festival, including Marc Martel, Gregory Porter, Alex Christensen, and Curtis Stigers.

  • IMG_7996

  • IMG_1321

  • IMG_9048

  • IMG_9453

  • 012A6004

  • IMG_8208

  • IMG_8190

  • 012A8306

  • IMG_7555

  • IMG_8751

  • IMG_8839

  • 012A9905

Public

Television

To promote the event, I captured both drone footage and footage of the dress rehearsal. Afterward, I edited the footage down to less than 10 minutes and provided it to SWR, a major German public television channel. The footage was then used in their show “SWR Landesschau”.

AERIAL

PHOTOGRAPHY

Thanks to a special permit, I was able to fly a drone from a safe distance during the event. This enabled me to take stunning photos of the main stage with the free-for-all area in the background.

Continue reading

dieBauingenieure Imagevideo

Written by Pfahli on . Posted in Portfolio, Videography. Leave a Comment

die Bauingenieure

Image-Video

About

dieBauingenieure

dieBauingenieure is a company that specializes in designing and managing the construction of sustainable buildings and structures. They are committed to creating environmentally friendly and energy-efficient structures that are not only good for the planet, but also cost-effective for the building’s occupants.

Image-

Video

To showcase their work and company to potential clients, I created an visually appealing animated image video for them to use in conventions and presentations. The video was also played at Expo 2020 in Dubai, at the Baden-Württemberg house, to attract potential customers.

Continue reading

Motoball Open Air Festival

Written by Pfahli on . Posted in Media Design, Portfolio, Web Development. Leave a Comment

Motoball Open Air

Marketing & Merchandise

About

the Festival

Motoball Open Air Festival was a two-day event held at the regional Motoball Sports Club in Ubstadt-Weiher. The festival featured live music from two bands, a variety of food trucks, and a cocktail bar.
I was responsible for the overall design, marketing, and promotion of the event, as well as the creation and implementation of a visually appealing website that included an integrated digital ticketing system.

Logo, Design &

Promotion

  • Logo

    I designed a new logo that is timeless, versatile, and easy to reproduce. The design was kept simple, making it easy to place in different colors and print on a variety of merchandise.

  • Print

    To effectively promote the event across the region, a large number of posters, banners, and flyers were printed and strategically placed or distributed at popular locations.

  • Visualisation

    For the posters, I used a silhouette of the Motoball arena to create a direct association between the event location and the event, making it easy for people to recognize and remember.

  • Vivid Colors

    Orange was chosen as the main background color for the posters to create an eye-catching design. The orange gradient also resembles a sunset, which adds to the overall atmosphere of the event.




Website

Launch

The website was designed to align with the posters, featuring large pictures and a vintage image noise effect to convey the festival’s character and atmosphere. This helped to create a cohesive image across all promotional materials, making it easy for people to recognize and remember the event.

  • One-Pager

    All relevant information about the event can be easily found on the homepage, including the lineup, location, food trucks, partners, and more, making it easy for visitors to plan their visit and find all the information they need in one place.

  • Ticket System

    By integrating Eventim, we were able to seamlessly offer customers the ability to purchase tickets in the presale at a discounted price, providing a convenient and hassle-free experience for our visitors.

  • Countdown

    A prominent countdown on the website was displayed, which allowed visitors to see how much time was left until the start of the festival, building excitement and anticipation for the event.

  • Image Gallery

    After the event, a gallery was added to the website, allowing visitors to download pictures of the event or group photos of themselves, providing a lasting memory of their experience.


Visit fcforst.de


Social

Media

As this was the first time the festival was held, it was crucial to spread the word and promote the event on various platforms, to reach as many people as possible. We used different marketing strategies to reach our target audience, such as social media, flyers, posters, and word of mouth, to ensure that the event would be well attended.

  • Instagram

    We actively promoted our Instagram channel through a targeted ad campaign and on the channels of our partners, which helped us gain over 350 followers, providing a larger audience for future events and promotions.

    Visit Instagram

  • Facebook

    Facebook was an effective platform for promoting the event in local groups and through an ad campaign. Thanks to our efforts, we gained over 140 followers on Facebook, allowing us to reach an even larger audience and keep them informed about future events.

    Visit Facebook

  • WhatsApp

    In order to make it as easy as possible for our customers to ask questions about the event, we added a dedicated WhatsApp number. This way, people could reach us quickly and easily with any questions or concerns they had about the festival.

Custom

Merchandise

To give visitors the opportunity to wear some branded merchandise, I printed a wide range of different shirts, caps and bags with the logo in either dark blue or bright orange to fit the styling of the posters.

The logos were cut out of a heat transfer vinyl and applied with a heating press. In total over 250 products have been made this way.



Promo

Smart

To increase visibility and awareness of the event, we decided to wrap my car in orange and cover it with advertising. We also added weather-proof holders for flyers, so that passersby could take one with them.

The car was parked in different locations around the region and was also showcased at other events, such as games from the Motoball club and other local events. It was also used as a drop box for a raffle, where participants could enter to win tickets for the event.

Metrics

of the campaign

  • > 400

    Tickets sold

  • 383

    Followers on Instagram

  • 140

    Followers on Facebook

Continue reading

ticker. – Live Studio Production

Written by Pfahli on . Posted in Media Design, Portfolio, Videography. Leave a Comment

ticker.

Live Studio Production

About

ticker.

ticker. is a cutting-edge web studio production concept aimed at informing young people about critical issues.

The pilot episode focuses on “Article 13” of the European Union and examines the various impacts it has on the creative industry.

A Design

to stand out

I was responsible for the visual design of the show. After presenting several options and directions, the team decided to adopt a glitch aesthetic approach. I then refined this aesthetic and incorporated it into all the animations used throughout the show.

  • Logo

    The logo for the show was designed to be simple yet effective, with the name of the show prominently featured. To give it a unique touch, I incorporated a wifi-style detail on the “t” to represent the web show aspect of the production. This subtle nod to the digital nature of the show helped to make the logo immediately recognizable and memorable.

  • Signet

    The signet minimizes the logo to the letter ‘t’ and is used as an overlay element as well as a logo for social media and other formats that require a simpler logo.

  • Glitch Effect

    The glitch effect on the logo is achieved by separating it into its base colors (red, green, blue), shifting them and using a negative multiplication effect to create a white center. This technique adds a dynamic and modern feel to the logo, fitting the web show format of the production.

  • Background Glitches

    The backgrounds for the show were created using analog TV glitches and distortions similar to those found on a tube television, in order to create a stark contrast with the web-based format of the show.

Green Screen

Keying

Green screen keying is a technique used in video production to superimpose a subject onto a different background. The subject is filmed or photographed in front of a green screen, and the green background is then replaced with a different image or video in post-production. This can be used to create the illusion of a subject being in a different location or to add special effects to a scene.

In our case, we used this technique to create a humorous video about a man representing the Internet, who lives in the void and shares his perspective on the topic with the studio guest. I was responsible for the keying and animation of this clip, ensuring that the final product was seamless and visually appealing.

Motion

Graphics

To explain the concept of Article 13, I created a short explanatory video using animated illustrations. All animations were created using Adobe AfterEffects in conjunction with Adobe Illustrator. We also included a professional voice-over and precisely synced the animations to the audio cues.

Primary

Camera Man

As the primary cameraman for this small live web show, I was responsible for capturing all the action on set. I operated the camera, which had a teleprompter attached, and made sure to frame the shot and focus on the right subject to create visually stunning and engaging footage. I was able to respond quickly and smoothly to requests from the show’s director, moving between different camera angles and positions with ease, ensuring that the final product was polished and professional. My work behind the camera greatly contributed to the success of the show and the positive feedback it received from viewers.

Continue reading

Markus Pfahler
Röhringstraße 2a
76698 Ubstadt-Weiher

E-Mail
WhatsApp
Telephone